Our Story



Hello & welcome to Freckled Hen, modern-day brand brimming with home goods, garden supplies & thoughtful gifts, founded in 2016 by Luke & Natalie Freeman. We are so happy you are here!


Freckled Hen is an outpouring of the passions Luke & Natalie have for cultivating the simple life, growing a garden, hosting loved ones & creating an inspiring home. Our mission is to encourage a thoughtful life by delighting, inspiring, & empowering our customers & community to create a lasting impact from the heart.



The idea for Freckled Hen as an online store was born after Luke & Natalie moved to their small farm outside of Fayetteville & began restoring the farmhouse on their property. As a lifestyle blogger, Natalie would often get asked where she found items for her home & what kinds of tools & supplies they used in their garden. Luke & Natalie knew this was the perfect opportunity to share the goods they loved & used with their community.



After successfully launching their online store in 2016, Luke & Natalie decided to open a brick & mortar located in the heart of Fayetteville, Arkansas in 2017. At Freckled Hen, you are sure to find thoughtful displays, curated gifts, seasonal decor, local products & more. There's truly something for everyone!


Since the humble beginnings, Freckled Hen has continued to grow & build up an inspiring team of leaders. Freckled Hen has grown far beyond the initial dreams of Luke & Natalie to become an inspiring space of talented staff & wonderful customers who make the world a more beautiful & thoughtful place!



Because of your unwavering support, this past year we were able to move and expand to our new permanent location – filled with the makings of Home - & Freckled Hen Cottage (@freckledhencottage) – an inspiring space to rest your head – here in the heart of Fayetteville, Arkansas!

We hope you experience joy & beauty while you are with us & leave inspired. Don't forget to stop by our brick & mortar shop in Fayetteville, Arkansas! To learn more, visit Natalie's blog or connect with us on Instagram & Facebook.